2025-2026 Academic Catalog

Dec 05, 2025

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2025-2026 Academic Catalog [ARCHIVED CATALOG]

Strategic Communication and Public Relations, BA

Common Core - Credits: 35

Refer to the Common Core for Communication Arts

Supportive Core - Credits: 15-16

COMS 1093 - Introduction to Speech Communication Credits: 3
COMS 2203 - Media and Culture Credits: 3

Select One Course

FNAR 2063 - Arts and Western Culture Credits: 3
FNAR 2163 - Arts and Ideas Credits: 3

Select Two Courses

ANTH - Anthropology course Credits: 3
ECON - Economics course Credits: 3
MATH - Mathematics course Credits: 3
POLI - Political Science course Credits: 3
PSYC - Psychology course Credits: 3
SOCI - Sociology course Credits: 3
Science course Credits: 3-4
World Language course Credits: 3

Strategic Communication - Credits: 42

Communication - Credits: 27

COMS 1113 - Interpersonal Communication Credits: 3
COMS 2323 - Contemporary Public Relations Credits: 3
COMS 3043 - Advertising Credits: 3
COMS 3183 - Public Relations Writing Credits: 3
COMS 3503 - Communication Research Credits: 3
COMS 3959 - Communication Studies Internship Credits: 1 to 6
COMS 4163 - Public Relations Case Studies Credits: 3
COMS 4183 - Public Relations and Social Media Credits: 3

Business Studies - Credits: 6

BSAD 1113 - Introduction to Business Credits: 3
MKTG 3303 - Principles of Marketing Credits: 3

Visual/Digital Media - Credits: 9

ART 2203 - Introduction to Graphic Design Credits: 3
ART 3163 - Vector Graphics Credits: 3
ART 3173 - Raster Graphics Credits: 3

General Electives - Credits: 27-28

Total Hours Required for Graduation - Credits: 120